Linkbuilding that survives core updates.
No PBNs, no mass-bought packages, no Fiverr blasts. Just earned citations and editorial placements from sources your category actually respects. Built so your authority holds up the next time Google rolls out its next core algorithm update.
placed for clients
for outreach targets
paid-package links
included
Quality over volume, relevance over reach.
A handful of links from category-leading publications outperforms hundreds of low-quality placements. The work is harder, but it survives algorithm updates instead of feeding them.
A DR 35 link from a publication your buyers actually read is more valuable than a DR 70 link from a generic news aggregator. I target publications by topical fit first, authority score second.
Outreach earns coverage. No “guest post for $100” schemes. Every placement looks like a natural editorial mention because that is exactly what it is.
External link equity is only useful if your internal linking distributes it. I include an internal-linking audit and recommendation so every earned link strengthens your category and product pages.
Most established sites are carrying years of toxic legacy links. Quarterly disavow review and historical link audit keep your profile clean. Especially important after agency switches.
From profile audit to monthly placements.
Linkbuilding is a continuous discipline, not a one-off project. The process runs in three phases that repeat every quarter.
Full backlink analysis with Ahrefs and Majestic. Identify what is helping you, what is neutral, and what is actively dragging you down. Competitor link-gap analysis shows where your category leaders are getting coverage you are not.
Hand-picked target list scored by relevance, topical fit and editorial likelihood. Outreach focused on data-led pitches, expert commentary and resource-page placements. Reply rates measured, conversions tracked.
Monthly link monitoring catches drops and spam attacks. Quarterly disavow review keeps the profile clean. Looker Studio dashboard tracks new earned links, anchor text distribution and referring-domain growth.
Built for the next core update, not the current one.
Google rewards link profiles that look like a respected business actually earning attention from its category. PBN networks, mass guest-post packages and link exchanges all leave footprints that newer algorithms find quickly. The work I do is slower and more expensive per link, and it does not get penalised.
Every placement is editorial. No paid links, no link exchanges, no follow trades.
A DR 35 niche publication beats a DR 80 generic. I qualify by audience, not just metrics.
External authority only matters if your internal architecture passes it to revenue pages.
Quarterly disavow and monthly monitoring keep legacy junk and negative SEO out.
Wondering if your link profile is helping or hurting?
Book a free 30-minute consultation. I review your current backlinks and competitive gap beforehand and come with two or three observations. Even if we do not end up working together, you leave with something concrete.
Backlink overview before we talk.
Concrete next steps to keep.